Customer experience has now become one of the key differentiating factors why a consumer chooses you over the competition. A research by Forrester confirms, “Brands with superior customer experience bring in 5-7 times more revenue than competitors that lag in customer experience.” Therefore, if you are looking to…

Most people think it’s tough to run a Shopify store with a small team and that managing everything from marketing to sales and support is a herculean task. Truth be told it is, but it doesn’t have to be. The secret? E-Commerce Automation. See how Shopify marketing automation…

Lead management is crucial when you have a high volume of leads coming into your pipeline. It is important for all your lead and customer data to be in-sync, as it provides your sales and marketing teams with a 360-degree view of the customer and helps them in…