According to a McKinsey research, salespeople spend less than half of their time actually selling. And about 20% of their time goes into acquiring data and getting to know their prospects.
However to sell you need as much data as possible to help understand your customers better. This is where FullContact’s person and company profile enrichment, combined with Automate.io’s integration, can help your sales efforts.
Email is still a preferred marketing channel for most of us as it offers a great ROI compared to other channels. But this is changing quickly with an explosion in the volume of emails being sent, and Gmail’s increasingly smart algorithms that filter out automated emails from Gmail primary tab.
Here we present actionable steps that give you a great chance of landing your emails in Gmail’s Primary folder, and standing out from the crowd.