Setting up facebook ads

Facebook Leads Ads: How to Generate & Convert 47% more

I admit: Facebook lead ads make lead generation quite simple. Instead of trying to get users to visit a landing page, they allow you to collect customer data directly on the social network. So in this post, I’m going to walk you through exactly how…

lead enrichment tools

Lead Enrichment Tool that Increases Revenue and Cuts Down your Sales Force

According to a McKinsey research, salespeople spend less than half of their time actually selling. And about 20% of their time goes into acquiring data and getting to know their prospects.  However to sell you need as much data as possible to help understand your…

Marketing automation software vs integration solutions

Why your Ideal Marketing Automation Software doesn’t Exist

When I started my career, digital marketing was simple. Marketing was not ‘automated’, social media wasn’t so popular, and ranking on Google was easy! That was 14 years ago, a lot has changed since then. Today dozens of new products are launched every day, and…