According to a McKinsey research, salespeople spend less than half of their time actually selling. And about 20% of their time goes into acquiring data and getting to know their prospects.
However to sell you need as much data as possible to help understand your customers better. This is where FullContact’s person and company profile enrichment, combined with Automate.io’s integration, can help your sales efforts.
Imagine a typical work day of a sales person’s job. It involves hundreds of emails, dozens of phone calls, hours of data gathering on new leads, sending proposals/invoices, follow-ups. All of these are essential and there is no substitute.
The problem is the insane amount unproductive time spent on these activities, with manual data entry, looking up different tools and collating data.
According to studies, sales people spend less than half of their time actually selling.