A lot of Shopify users were peacefully running their e-commerce related email campaigns until the Mailchimp-Shopify Breakup was announced. In…
If email comprises a large part of your professional correspondence, chances are, you’re all too familiar with Gmail and use…
In 2013, Google rolled out an update for Gmail which completely changed email marketing forever – Tabbed Inbox. With Tabbed…
If you ask us, Google Spreadsheets is one of the most useful tools that mankind has known. Why? Well, they’re…
Email marketing has been around for ages, but that doesn’t mean you should neglect it and focus your efforts on…
New year, new marketing trends. As marketers, it’s important for us to stay at the top of our game, and…
With more and more businesses focusing on making decisions by understanding their data, the usage of Google Spreadsheets has increased…
If you’re new to the world on Facebook ads, and you want to learn how to set up and optimize…
Typical SaaS conversion rates are pretty dismal. A consensus of Quora experts put the average conversion rates between 3-5% with…
It’s becoming increasingly important to engage with your customers even after the sale is secured. After all, it’s easier and…
With online shopping cart abandonment averaging 69.23%, if you want to avoid losing money and customers, you need to reduce…
I admit: Facebook lead ads make lead generation quite simple. Instead of trying to get users to visit a landing…